In the wild world of business there are few voices of reason and Author Seth Godin to me is one of them. If you don’t know this author and you are a business owner you may want to check him out. I snapped a pic, maybe you will recognize one or more of them, chances are you will. And the cool dude in the suit is Barrett Brooks, conference MC and Convertkit director of marketing.
What Seth said, we are doing
– tell stories
-be the only one
target the smallest possible audience
- something they can get only from you
- like dating – get permission
- priceless assset is attention
Turn you funnel into a megaphone
Build it for those you serve
do it wrong until you get it right
sowubane – I see you , I hear you , I understand you (add seen, heard and understood)
enrolment – on a journey with you.
Write this blog to help our clients.
-Tribes
Show up to lead them.
Follow me, Lead.
The moment we are most alive.