Are your company core values a noun or a verb? Do you roll your eyes when corporations brag about their core values when you know darn well they don’t live them? It makes me want to ask the CEO, “Are your values nouns or verbs?” Going back to what we were taught in elementary school, a noun
What are core values? Why are they so important for your business? When you align your values with your company you’ll see positive changes such as: An increase in customer volume and loyalty. More productivity and inspiration from your employees. More joy and prosperity for you, the business owner. Sound too good to be true?