When you think about networking, does it make your skin crawl? There is intense pressure to be liked because not only is your reputation as a person on the line, but now your business is too. Or perhaps it doesn’t feel right to talk to someone when your main intention is to get something out
As a small business owner, you have a lot on your plate. Staff, suppliers, taxes, scheduling… the list goes on! The idea of adding social media networking to the mix might make you want to slide under your desk and hide. You’re probably asking yourself “Do I HAVE to do this?” Yes, you have to
Anyone in your own community who comes into contact with scores of people each day needs to know you and understand exactly what you do and who you do it for. This is not a one-shot sales pitch where you drone on and on about yourself. You’re looking for areas of overlap and a relationship-building conversation.