Do you agree with this statement? Typically managers try to motivate by rewarding above-average and punishing below-average employees. How do you think this method of reward/punishment motivates employees? The answer: it doesn’t! Deming’s management theory W. Edwards Deming, a thought leader in business management, talks about joy in work. He says, “Joy in one’s work
So you’ve started your small business and everything is running smoothly. What you need now is more customers. How can you do that? Lead generation! A lead = your potential customer. Generation = the ways you communicate to provide information about your products/services. Lead generation is the continuous activity of sending the right messages to
Being an entrepreneur is hard, especially when it comes to maintaining your motivation. There is so much uncertainty when you are carving a new path. Your idea is unique. You’re the only one who really understands your vision. Yet every day you have to make decisions to move forward and that’s hard to do when
Have you taken time to review your marketing and sales strategy lately? To help you recognize places for opportunities, I created this small business marketing checklist. If you can concretely answer all of these questions, you have a strong marketing system! If you don’t know the answer, then you’ve found an opportunity to grow your
Running a small business is hard. There is so much to know to just maintain a business, let alone grow it into a profitable and thriving company. An entrepreneur may be a skilled technician (ex. a hairdresser) yet when they go to open their own company (ex. hair salon) they face a huge learning curve.
Are you looking for a strategy that can turn your small business from chaos to calm, struggling to profitable? If so, you are going to love systems thinking. What is systems thinking? Systems thinking is a mindset and strategy for solving problems. When someone uses systems thinking they analyze HOW something is happening and make
Did you open your business imagining a life of freedom and prosperity? And now… you are struggling to save your business in the aftermath of a global pandemic. To say “it’s been hard” is a massive understatement. You are either stressed, working 24/7, living in debt or envious of anyone who can afford to take