Prosperity

What Most Small Business Owners Don’t Know About Brand Promise.

Beverlee Rasmussen CEC PCC
March 23, 2021
Leadership, Prosperity
No Comments

What Most Small Business Owners Don’t Know About Brand Promise.

Maintaining a small business is hard. The day-to-day tasks take up a remarkable chunk of mental and emotional energy. And just when you think you have it all sorted out, you’re suddenly hearing things like “you should focus on your brand promise”. You’re probably thinking “Why? What is that? I’m busy. Do I really have

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Women business owners need to read The E-Myth Revisited by Michael Gerber

The E Myth by Michael Gerber
Beverlee Rasmussen CEC PCC
November 27, 2018
Freedom, Leadership, Operations, Prosperity
No Comments

Women business owners need to read The E-Myth Revisited by Michael Gerber

The list of best business books to read continues to grow. However, one book stands above all the others called The E-Myth Revisited, Why Most Small Businesses Don’t Work and What to Do About It by Michael E. Gerber. In this powerful account of Sarah the owner of a pie baking shop journey to personal freedom and wealth you will learn the basic business principles of working “ON” your business, not just “IN” it by thinking through the lens of systems. This is my story of a seven year journey doing just that by Beverlee Rasmussen.

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